The Best Lipsticks of 2025
Explore the Top Lipstick Choices for This Year
In 2025, the beauty industry has unveiled a stunning array of lipsticks that cater to diverse preferences and styles. From long-lasting mattes to hydrating sheers, there's a perfect shade and formula for everyone. This review delves into some of the standout lipsticks that have captured the attention of beauty enthusiasts and experts alike.

Maybelline Super Stay Matte Ink Liquid Lipstick
The Maybelline Super Stay Matte Ink Liquid Lipstick offers a long-lasting, high-impact color that can stay put for up to 16 hours. Its unique arrow applicator ensures precise application, and the formula provides a flawless, matte finish without drying out the lips.
Rating: 5
Maybelline Super Stay Matte Ink Liquid Lipstick: The Maybelline Super Stay Matte Ink Liquid Lipstick has become a favorite among beauty enthusiasts for its impressive staying power and vibrant color payoff. The formula is designed to last up to 16 hours, making it ideal for long days or special events where touch-ups are inconvenient. Users appreciate the unique arrow-shaped applicator, which allows for precise and effortless application, ensuring clean lines and full coverage in a single swipe. Despite its matte finish, this lipstick maintains a comfortable feel on the lips without causing excessive dryness. However, some users have noted that the formula can be slightly sticky until it fully sets, and removing the product may require an oil-based makeup remover due to its longevity. Overall, the Super Stay Matte Ink offers excellent value for those seeking a durable and richly pigmented liquid lipstick.
— Ava Martinez
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L'Oreal Paris Colour Riche Original Creamy Lipstick
L'Oreal's Colour Riche Lipstick combines rich pigmentation with a creamy, hydrating formula infused with argan oil and vitamin E. It delivers a satin finish that keeps lips moisturized and comfortable throughout the day.
Rating: 5
L'Oreal Paris Colour Riche Original Creamy Lipstick: L'Oreal's Colour Riche Original Creamy Lipstick is celebrated for its luxurious, hydrating formula that combines rich color with nourishing ingredients like argan oil and vitamin E. The lipstick glides smoothly onto the lips, delivering a satin finish that feels moisturizing and comfortable throughout the day. Users commend the extensive shade range, which caters to various skin tones and preferences, from subtle nudes to bold reds. The elegant packaging adds a touch of sophistication, making it a pleasure to use and carry. While the creamy texture ensures hydration, it may also result in shorter wear time compared to long-lasting matte formulas, necessitating occasional reapplication, especially after eating or drinking. Nonetheless, the Colour Riche Lipstick remains a go-to choice for those prioritizing comfort and classic, vibrant color in their lip products.
— Ava Martinez
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Italia Deluxe Mousse Matte Lipstick Set
The Italia Deluxe Mousse Matte Lipstick Set features a collection of five versatile shades with a soft, mousse-like texture. These lipsticks glide on smoothly, offering a matte finish that is both long-lasting and comfortable to wear.
Rating: 5
Italia Deluxe Mousse Matte Lipstick Set: The Italia Deluxe Mousse Matte Lipstick Set offers beauty lovers a collection of five versatile shades, each with a soft, mousse-like texture that sets to a matte finish. Users appreciate the lightweight formula that glides effortlessly onto the lips, providing rich pigmentation without feeling heavy or drying. The variety of colors in the set allows for flexibility in creating different looks, from everyday neutrals to more dramatic hues. Despite being a matte product, these lipsticks maintain a comfortable wear, though individuals with particularly dry lips might benefit from applying a balm beforehand. Some users have mentioned that the longevity is moderate, with the need for touch-ups after meals. Overall, this set is praised for its affordability, quality, and the smooth, velvety finish it imparts.
— Ava Martinez
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Revlon ColorStay Limitless Matte Liquid Lipstick
Revlon's ColorStay Limitless Matte Liquid Lipstick boasts a vegan formula that provides no-budge, long-wear lip color. Its lightweight and comfortable texture ensures that the vibrant color stays put without transferring.
Rating: 4.8
Revlon ColorStay Limitless Matte Liquid Lipstick: Revlon's ColorStay Limitless Matte Liquid Lipstick is lauded for its long-wearing, transfer-proof formula that provides bold color payoff. As a vegan product, it appeals to those seeking ethical beauty options without compromising on performance. Users highlight the lightweight and comfortable feel on the lips, with the product resisting smudging and fading throughout the day. The applicator is designed to deliver precise application, allowing for clean lines and even coverage. However, some users with dry lips have reported that the formula can be slightly drying over time, so prepping the lips with a moisturizer or balm is recommended. The removal process may require a dedicated makeup remover due to its resilient staying power. Overall, the ColorStay Limitless Matte Liquid Lipstick is a reliable choice for those seeking a durable and vibrant lip color.
— Sophia Brown
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NYX PROFESSIONAL MAKEUP Smooth Whip Matte Lip Cream
NYX's Smooth Whip Matte Lip Cream offers a long-lasting, moisturizing, and vegan liquid lipstick experience. Its creamy formula glides on effortlessly, delivering a soft matte finish that feels comfortable on the lips.
Rating: 4.8
NYX PROFESSIONAL MAKEUP Smooth Whip Matte Lip Cream: NYX's Smooth Whip Matte Lip Cream has garnered attention for its blend of long-lasting wear and moisturizing properties. The vegan formula ensures that users can enjoy a bold, matte lip without compromising on ethical standards. Users praise the creamy texture that applies smoothly, providing full coverage with a soft matte finish that doesn't feel overly drying. The product is available in a variety of shades, catering to a wide range of preferences and skin tones. While the lipstick offers commendable staying power, some users have noted that it may require reapplication after consuming oily foods. The compact packaging and affordable price point make it an attractive option for those looking to expand their lipstick collection without breaking the bank. Overall, the Smooth Whip Matte Lip Cream is appreciated for its comfort, pigmentation, and value.
— Ava Martinez
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